Tuesday, January 19, 2016

The Kia Sportage Special Edition is a Sign of “X-Men: Apocalypse”

A Kia Sportage special edition inspired by the shape-shifting character, Mystique, has been created to promote the latest X-Men movie coming out in May 2016. The awesome second generation Kia X-Car is being unveiled at the 2016 Australian Open in Melbourne, Australia this month, where Kia is a major sponsor and marketing force. Kia and its global brand ambassador, Rafael Nadal, revealed the first state-of-the-art X-Car at last year’s Australian Open. That model was a Sorento based on the Wolverine character. 

Custom Shape Shifting Design

With this edition, designers took elements of Mystique’s character and transformed the 2017 Sportage into a shape-shifting vehicle. The custom bodywork is painted with a textured look and feel, combining matte and gloss blue paint for a tone-on-tone look. The addition of red and yellow highlights, futuristic lights, and silver X’s accent the design and deliver the vibe of the popular X-Men comic book franchise. 

What’s New in the 2017 Kia Sportage

Look for a sharper, sportier look in the 2017 Kia Sportage, a leading contender in the crossover SUV market. Kia has strengthened and tightened up the body for a more sculpted style and improved performance. The front end has a larger grille and redesigned air intakes and fog lamps for a much more athletic appearance. The new Sportage gives drivers the option of a turbocharged engine with 241 hp for a tremendously powerful performance. Safety information is not available yet, but Kia is expecting a Top Safety Pick+ award from the Insurance Institute for Highway Safety. 

Bold Trims and Advanced Technology

Kia has also enhanced the interior quality and added technology to the all-new 2017 Sportage, which will be available in three trim level options: LX, EX, and SX. All models will feature a color touchscreen for audio and phone integration, Bluetooth handsfree connectivity, audio streaming, and satellite radio. Customers will love the new smartphone-driven UVO3 infotainment system upgrade that includes 8GB of music storage, streaming audio apps, Apple CarPlay and Android Auto. 

Enter the Kia Sportage Special Edition Universe

X-Men: Apocalypse and the Kia Sportage Special Edition are the next must-sees! Watch for the global reveal of the shape shifting Sportage at the Australian Open this month. And, to learn more about the 2017 Kia Sportage, visit our showroom or contact us today.

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